About Us

Hi, we are Kathy and Alex, the founders of Pi Yei — an LGBTQ-owned brand created in Madrid, Spain.
Pi Yei was born from our love for beautifully made things, slow mornings, special moments at home, and the belief that what we wear, touch, and surround ourselves with can gently shift how we feel.

We started this brand with a simple intention: to create conscious pieces that bring comfort, joy, and optimism into everyday life. Pieces that feel soft on the body, kind to the planet, and meaningful to the person wearing them.

For us, Pi Yei is more than sleepwear or homeware. It is a reminder to trust the process. To be patient with yourself. To find beauty in the in-between moments. To keep going, even when things feel uncertain. We know it can be hard. It has been for us too.

That is why every Pi Yei piece is designed as a small tool of accompaniment: something that makes you feel held, calm, and connected. Through thoughtful design, sustainable materials, ethical production, and positive messages, we want to inspire a softer, brighter, and more conscious way of living.

Pi Yei is for those who believe that a beautiful day begins with a beautiful mindset.